Logo Usage Guidelines
The new Wisconsin Arts Board logo completely replaces the old
logo. As of June 1, 2008, the new logo should be used in all collateral
materials and business correspondences. There is no situation where the old
logo should be used in any way.
To ensure a consistent and coordinated brand identity, the
Wisconsin Arts Board has created the following brand standards manual:
WAB Logo for Printed Materials
The color logo should be used
whenever possible. Follow the color guidelines in the WAB Logo Standards
booklet, above.
Always use the color logo when applicable. The black and white version of
the logo should only be used when absolutely necessary.
-
WAB Logo - BW
(to be
used in single color printing or reversed out)
WAB Logo for Online Usage
Whenever possible, the WAB logo should be used in color for all
online executions. Please adhere to the print color specifications
and logo size and logo isolation areas identified in the WAB Logo Standards
booklet, above.
Credit
In addition to using the logo, each Wisconsin Arts Board grantee must give credit for grant-supported activities in all printed,
online, and broadcast promotion, publicity, advertising, and programs by including the following credit line:
“This [project/program] is supported in part by a grant from the Wisconsin Arts Board with funds from the State of Wisconsin
and the National Endowment for the Arts.”
In addition, applicants are requested to inform their State Representative,
State Senator, and the Governor of the importance of the arts—especially the
value of those activities for which they receive Arts Board funding—to Wisconsin’s economy and quality of
life.
QUESTIONS
Any questions regarding logo and credit line use should be addressed to
Renee Tertin at renee.tertin@wisconsin.gov
or 608-267-2027.
Updated:
May 22, 2008
(999KB)
Fax: 608/267-0380
